The Generation Z Handbook
- BusinessManagement
- Categories:Management & Leadership
- Language:German（Translation Services Available）
- Publication Place:Germany
- Publication date:September,2023
- Pages:248
- Retail Price:34.90 EUR
- Size:230mm×153mm
- Text Color:Black and white
- Words:（Unknown）
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Feature
★ The indispensable handbook for any business or organisation seeking to embrace Gen Z and thrive.
★ Includes a range of bonus digital content: videos, checklists and a poster with 99 essential Gen Z facts.
Description
Gen Z poses challenges for organizations. They have high workplace expectations and selfassuredness in the job market. How can you engage them and tap into their potential? Prepare for their unique view of leadership and collaboration. Navigating this change is vital. Targeting them as customers is complex, as traditional marketing falls short. Don't be discouraged-Gen Z seeks meaning and autonomy, offering valuable assets.
This guide by Felix Beilharz, an expert in Gen Z, provides insights on understanding them as customers, candidates, and team members.
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