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Technical Sales: A Billion-Dollar Pitfall?

  • Business & Management
  • Categories:Marketing & Sales
  • Language:German(Translation Services Available)
  • Publication Place:Germany
  • Publication date:April,2024
  • Pages:232
  • Retail Price:32.00 EUR
  • Size:230mm×153mm
  • Text Color:Black and white
  • Words:(Unknown)
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English Title Technical Sales: A Billion-Dollar Pitfall?
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Feature

★ A handbook on the opportunities and challenges of technical sales.
★ ıHow to identify weaknesses and risks in technical sales and turn them into strengths and opportunities.
★ Broad target group: 300,000 companies in the DACH region have a Technical Sales department.

Description

For years, leading companies have been intensively developing their technical sales teams in order to remain competitive in the midst of a global flood of products and services. They have realized that even the best products and solutions are only successful if they are seen and purchased by potential customers.

Ulrich Dietze, an award-winning expert in sales optimization, reveals the proven strategies of these successful companies that you can use to rethink your technical sales and develop a sustainable competitive advantage. Take advantage of the valuable practical tips and find out how you can best support the development of excellent sales skills and processes.

You will also learn how you can leverage the possibilities of digitalization and AI to plan and systematically implement a future-oriented and resource-efficient sales culture.

Author

Ulrich Dietze (Mettmann)
is Managing Director of Deutsche Vertriebsberatung and an expert in sales optimization. He is the inventor of the TQS (Total Quality Selling) sales method, has increased the efficiency and success rates of over 3,000 companies and 30,000 employees in technical industries and received the BDVT German Training Award for his work.

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