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LAWSON: The Convenience Store Revolution
- Convenience RetailCorporate TurnaroundCustomer-Centric Innovation
- Categories:Enterprises & Entrepreneurs Management & Leadership Marketing & Sales
- Language:Japanese（Translation Services Available）
- Publication date:March,2025
- Pages:312
- Retail Price:1760.00 JPY
- Size:188mm×128mm
- Publication Place:Japan
- Words:（Unknown）
- Star Ratings:
- Text Color:Black and white
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Feature
★ A management scholar with long-term insights into LAWSON’s operations deciphers the company’s visionary future strategies—strategies poised to redefine the industry landscape.
★ Amid the pandemic, LAWSON’s profits plummeted to ¥8.6 billion, yet it achieved its 2025 goals two years early, posting record-breaking profits in 2023. This V-shaped recovery stunned the industry. Drawing on 7 years of field research and exclusive interviews, this book reveals LAWSON’s “customer-first” philosophy and internal reforms that propelled its resurgence.
★ From pandemic lows to historic highs, LAWSON’s turnaround offers a masterclass in overcoming industry headwinds. Discover how it outmaneuvered 7-Eleven and what it means for the future of convenience retail.
★ Amid the pandemic, LAWSON’s profits plummeted to ¥8.6 billion, yet it achieved its 2025 goals two years early, posting record-breaking profits in 2023. This V-shaped recovery stunned the industry. Drawing on 7 years of field research and exclusive interviews, this book reveals LAWSON’s “customer-first” philosophy and internal reforms that propelled its resurgence.
★ From pandemic lows to historic highs, LAWSON’s turnaround offers a masterclass in overcoming industry headwinds. Discover how it outmaneuvered 7-Eleven and what it means for the future of convenience retail.
Description
July 3, 2024—LAWSON held its final shareholders’ meeting as a publicly traded company following a takeover bid (TOB) by KDDI and Mitsubishi Corporation. The atmosphere was electric, charged with an indescribable warmth…
Rewind to 2021, when COVID-19 ravaged global economies. LAWSON’s net profits cratered to ¥8.6 billion. Yet, the company boldly announced its 2025 targets: 15% ROE (Return on Equity) and EPS (Earnings Per Share) exceeding ¥500. Against all odds, LAWSON not only hit these goals two years ahead of schedule but also shattered its own profit records in 2023.
Authored by a management scholar with 7 years of immersive fieldwork and insider interviews, this book dissects LAWSON’s stunning recovery and the radical reforms behind it—while predicting the day it surpasses 7-Eleven as industry leader.
Key Themes Explored:
·The V-Shaped Recovery: How LAWSON’s “customer-first” reboot and operational overhauls fueled its historic rebound.
·Battling Industry Headwinds: Tackling labor shortages, 24/7 operations debates, food waste critiques, and pandemic shocks with tech-driven solutions and localized strategies (e.g., opening 4 stores in a town of 30,000).
·Sweet Success & Sustainability: The untold story behind LAWSON’s hit “convenience store desserts” and its aggressive food-waste reduction initiatives.
·David vs. Goliath Tactics: As the underdog to 7-Eleven’s dominance, how LAWSON’s innovation and agility are rewriting the rules.
Packed with data-driven analysis, frontline insights, and corporate strategy, this book is a must-read for anyone tracking retail’s future.
2025 marks LAWSON’s 50th anniversary—and the dawn of a fiercer, transformed convenience store industry.
Rewind to 2021, when COVID-19 ravaged global economies. LAWSON’s net profits cratered to ¥8.6 billion. Yet, the company boldly announced its 2025 targets: 15% ROE (Return on Equity) and EPS (Earnings Per Share) exceeding ¥500. Against all odds, LAWSON not only hit these goals two years ahead of schedule but also shattered its own profit records in 2023.
Authored by a management scholar with 7 years of immersive fieldwork and insider interviews, this book dissects LAWSON’s stunning recovery and the radical reforms behind it—while predicting the day it surpasses 7-Eleven as industry leader.
Key Themes Explored:
·The V-Shaped Recovery: How LAWSON’s “customer-first” reboot and operational overhauls fueled its historic rebound.
·Battling Industry Headwinds: Tackling labor shortages, 24/7 operations debates, food waste critiques, and pandemic shocks with tech-driven solutions and localized strategies (e.g., opening 4 stores in a town of 30,000).
·Sweet Success & Sustainability: The untold story behind LAWSON’s hit “convenience store desserts” and its aggressive food-waste reduction initiatives.
·David vs. Goliath Tactics: As the underdog to 7-Eleven’s dominance, how LAWSON’s innovation and agility are rewriting the rules.
Packed with data-driven analysis, frontline insights, and corporate strategy, this book is a must-read for anyone tracking retail’s future.
2025 marks LAWSON’s 50th anniversary—and the dawn of a fiercer, transformed convenience store industry.
Author
Kousuke Ogawa
Born in 1951 in Noshiro City, Akita Prefecture, Ogawa is a renowned management scholar and essayist.
President (Founder), Japan Flower Marketing Association
Representative Director, Office Wan Co., Ltd.
Trustee, Runners Foundation
Academic Journey:
Graduated from the University of Tokyo’s Faculty of Economics (1974); pursued graduate studies there.
Taught at Hosei University’s Faculty of Business Administration (1976–2010), rising to professor.
Visiting scholar at UC Berkeley (1982–1984).
Professor Emeritus at Hosei University since 2022.
Notable Works:
Brand Strategy in Practice
Management Essentials: Marketing Primer
Shimamura vs. Aeon
McDonald’s: The Anatomy of Failure
True North: A Leader’s Compass
... and 53 other books, spanning original works, edited volumes, and translations.
Born in 1951 in Noshiro City, Akita Prefecture, Ogawa is a renowned management scholar and essayist.
President (Founder), Japan Flower Marketing Association
Representative Director, Office Wan Co., Ltd.
Trustee, Runners Foundation
Academic Journey:
Graduated from the University of Tokyo’s Faculty of Economics (1974); pursued graduate studies there.
Taught at Hosei University’s Faculty of Business Administration (1976–2010), rising to professor.
Visiting scholar at UC Berkeley (1982–1984).
Professor Emeritus at Hosei University since 2022.
Notable Works:
Brand Strategy in Practice
Management Essentials: Marketing Primer
Shimamura vs. Aeon
McDonald’s: The Anatomy of Failure
True North: A Leader’s Compass
... and 53 other books, spanning original works, edited volumes, and translations.
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