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Half-Hour Comics Economics: 4 Personal Finance

  • Comic-education
  • Categories:Economics Finance Humorous Comics Non-fiction Comics
  • Language:Simplified Ch.
  • Publication Place:Chinese Mainland
  • Publication date:
  • Pages:(Unknown)
  • Retail Price:(Unknown)
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English Title Half-Hour Comics Economics: 4 Personal Finance
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Feature

★ A major economics primer under the super brand “Half‑Hour Comics,” backed by a hit IP with 7 million followers. This is the latest popular‑science work by Chen Lei (pen name: Er Hunzi), creator of comic‑style education, following the bestselling Half‑Hour Comics: Chinese History and Tang Poetry. The series has become the #1 knowledge‑comic brand in China, consistently topping sales charts.

★ Hilarious comics demystify everyday economics and cure all confusion. Why are pension funds running short? Why did China relax its two‑child policy? What's the use of the “five social insurances and one housing fund”? What should you know before buying a house? No boring numbers or jargon—just funny sketches and punchlines that make sense of these common puzzles and reveal the economic principles behind them.

★ Critically acclaimed and commercially successful, with over 10,000 positive reviews. Douban rating 6.9 from 12,000+ raters. Readers praise it as “the simplest way to understand the origin of money, social security, pensions, taxes, loans, consumer psychology, pyramid schemes, and more.”

The set comprises four volumes:
Vol.1 Everyday Life Basics
Vol.2 Financial Crises
Vol.3 Financial Crises (Finale)
Vol.4 Personal Finance

Description

As the saying goes, if you don't manage your money, your money won't manage you. Watching others multiply their wealth, you itch to join. Yet open a finance site and it's a dizzying blur—too hard to understand, too hard to choose, and scary to pick wrong and lose it all.
Don't panic! The Half-Hour Comics team led by Chen Lei (Hunzi Ge) uses comics and stories to help you grasp financial knowledge from zero base and sort out money-management styles in half an hour:
No money and no time? Low-threshold, easy-to-use fund dollar-cost averaging helps you escape the "moonlight clan"!
Want to get rich overnight, win or lose? Stocks are for you!
Just parking your money for a bit, and you want to spend while you save? "Baby" wealth-management products—you may already be using one!
No complex formulas, no abstruse knowledge—just plain, easy comics and jokes. Flip through and you'll learn terms like seven-day annualized yield, earnings per 10,000 units, and T+1 settlement; read on and you'll sort out the pros and cons of stocks, funds, P2P, and other vehicles. It's play, learn, and quiz all at once—easily sorting out how to manage your money.
Open this book for a zero-base entry into financial knowledge and sort out money-management styles in half an hour!

Author

Chen Lei (pen names: Erhunzi / Hunzi Ge)
A pioneer of comic-style popular science, Chairman of Shanghai Hunzhi Culture Communication Co., Ltd., holder of a master's degree from Northwestern Polytechnical University, and a senior science-communication researcher.

After earning his master's from Northwestern Polytechnical University in 2009, he joined Shanghai Volkswagen as a designer and began publishing original popular-science comics online in 2012. In 2014, with 1.47 million yuan in angel investment from CCTV host Zhang Quanling and an additional 15 million yuan from Xu Xiaoping, he founded a comics studio. In 2015 he launched the "Hunzhi" WeChat account; by 2025 its cross-platform following reached 64 million, with total reads surpassing 500 million. In 2017 his Comic Chinese History sold out within seven hours of release, driving history books to the top of national sales for three consecutive years. In 2021 he won the Best Comics Publishing Award at the China Animation Golden Dragon Awards. In 2022 he was appointed Online Integrity Ambassador. In 2023 he opened the Hunzhi cultural complex at Shanghai Tower. In 2024 he was named one of the Top Ten Innovative Figures among Shanghai Cultural Enterprises (5th edition) and received the 16th Shanghai Outstanding Public Science Communicator title. He serves as a member of the All-China Youth Federation, a member of the Shanghai Youth Federation, and vice president of the Shanghai Youth Literature and Art Federation, among other public roles.

His representative works include the Half-Hour Comics Chinese History series (cumulative sales exceeding 30 million copies), the Half-Hour Comics World History series, the Half-Hour Comics Science History series (winner of the 2022 Shanghai Excellent Popular Science Book award), Half-Hour Comics: The Big Bang (selected among the 2022 National Excellent Popular Science Works), and Comic Centenary of the Party: The Founding.

Contents

Chapter 1. Wealth-Management Products, Do You Get Them?
Chapter 2. Structured Deposits: They Say I'm the Stand-In for Principal-Guaranteed Products
Chapter 3. Funds: I'll Manage Your Money for You
Chapter 4. Fund Dollar-Cost Averaging: They Say Everyone Without Money or Time Loves Me
Chapter 5. "Baby" Wealth Management: You May Be Using Me Without Knowing It
Chapter 6. Annuity Insurance: Steady Happiness for You
Chapter 7. Stocks: Want to Ride the Waves with Me?
Chapter 8. Bonds: Repaying Debts Is Only Right
Chapter 9. Futures: Taming This One Takes a Strong Heart
Chapter 10. P2P: Another Blow-Up—Still Worth Investing?
Wrap-Up: Why We Should Manage Our Money
A Risk-Tolerance Quiz

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