★This book looks at the different options today’s most advanced technology offers for the integrated process of fashion design.
★This is not a kind of computer manual. It is a description of how professionals working in the world of fashion use technology to make their projects more innovative.
★The technical and the practical are melded in this book, which shows the different phases of the process, of creation, production, marketing and communication in fashion, and the technological methods most suitable for each phase.
★This is a highly visual book, and for that reason a great deal of importance is given to the images that follow the evolution of the process being studied up to the final result.
★The book shows real examples of how avant-garde fashion designers have applied the most advanced technology in their designs.

A public that is familiar with how fashion is created and wants to keep up to date on the latest technological advances in the fields of fashion design, production, communication and marketing. Readers who wish to evaluate and investigate the different directions new technologies offer in fashion design and communication.

The book does not in any way attempt to offer a manual of style or a computer tool. It simply reflects how the creative reality of the fashion industry uses the computer to work in the 21st century. The essential focus of the project is to cover the different possibilities offered by technology industries that can be applied to design.

The project attempts to identify the creative process involved in the design of a fashion product and describe the use of data processing tools (software, hardware) in that process.

The thematic development of the book covers the different phases in the process of designing a collection and how new technologies can be used in each one: the start of the collection, brainstorming, initial decisions and pooling of ideas, development of the project of the collection and communication of the final proposals.